SP Tools to Sponsor V8 Supercars Holden Racing for 2014 Season

October 29, 2013

The Holden Racing Team has announced SP Tools as a major partner for the 2014 V8 Supercars Championship.

The global company, through Australian distributor Austech Industries, has been involved in V8 Supercars sponsorship since the early 1990s, a naming-rights sponsor since 2008 and associated with HRT parent company, Walkinshaw Racing since 2007.

Holden Racing Team Chairman Ryan Walkinshaw welcomed SP Tools’ increased involvement with the team and said its industry-leading technology and proactive approach to motorsport sponsorship makes it a valuable partner.

“The Holden Racing Team’s association with SP began in 2008 with the supply of air tools – most notably the team’s pit-lane race guns which enable our team to be a category leader,” Walkinshaw said.

“Our connection with SP’s Kevin Davis and Tom Tucker has evolved over time and we are proud that HRT uses their high quality SP Air and Hand Tools exclusively.

“2014 sees our relationship take yet another very important step forward and we are delighted to fully welcome SP Tools into our family.

“The company is innovative and proactive in the use of its sponsorship properties, and HRT and our partners will benefit from its sales and marketing activities.

“We look forward to sharing many more victories with SP Tools as the Holden Racing Team enters yet another exciting period in its rich history.”

Austech Industries CEO Kevin Davis said the opportunity to increase its the successful team was important for the company.

“SP Tools is been a proud supporter of Australian motorsport and over time we have come to appreciate HRT’s professionalism and popularity,” Davis said.

“As a long-time supporter of the Walkinshaw organisation, we have enjoyed a lot of success including many race wins and two victories in the iconic Bathurst 1000; we look forward to more successes as a major partner of the team.”

SP Tools will carry an increased presence on HRT’s VF Commodores of former V8 Supercars Champions Garth Tander and James Courtney, beginning at Adelaide’s season-opening Clipsal 500 next March.