Southampton Announce Adidas Kit Deal

Southampton FC has announced Adidas will be the clubs official technical supplier from the 2013/14 season.

The long-term partnership will see the sportswear brand replace Umbro and provide kit, see training wear, stuff replica kit, mind leisurewear and equipment for the Premier League club.

Southampton join club sides including Champions League winners Bayern Munich, Real Madrid and Chelsea in wearing Adidas.

Dominic Fawcett, Chief Commercial Officer at Southampton Football Club, said: “This is a fantastic time for us to be partnering with Adidas.

“As our progression as a team, club and business continues we are very excited to be involved with such an innovative and prestigious brand.”

Steven Holland, Senior Manager, Clubs at Adidas added: “Southampton Football Club is a very welcome addition to our portfolio of clubs. When we first met with them, it was clear to see the plans and ambition the club has for the future both on and off pitch. This was naturally a fantastic opportunity for Adidas to add value to and be an integral part of the journey the club has embarked on.”