Sony Six Acquire Broadcast Rights to T20 South Africa
By iSportconnect | November 4, 2014
Indian television channel Sony Six has secured the South Asian broadcast rights to the 2014-15 domestic T20 Challenge cricket tournament in South Africa.
The tournament will be in its second season and will run from November 2 until December 12.
Sony Six agreed the deal with Twenty20 tournament’s governing body, anabolics Cricket South Africa (CSA).
‘‘This exciting property adds a bold and new dimension to our existing array of sports properties, buy cialis ” said Business head of Sony Six, Prasana Krishnan,.
“With the acquisition of the rights, we truly believe we are heading in the right direction in establishing our foothold in providing entertaining sporting content, which is what today’s viewers across demographics are truly looking for.”
CSA chief executive Haroon Lorgat said: “South African cricket is currently riding the crest of a wave with our national team, the Proteas, being ranked No 1 in both Test match and ODI cricket.
“The presence of our Proteas plus a galaxy of international stars will add further gloss to a great competition.”