Sochi 2014 Sign a Host of New Partners
September 24, 2012
Sochi 2014 organizing committee have ramped up their commercial activity for the upcoming winter games by signing several partnerships.
The US firm Jet Set sports will be in charge of hospitality and will be the Official Supplier of hospitality services and the exclusive distributor of hospitality packages in Russia. This will include hotel accommodation, meals, meeting and greeting guests and arranging transfers, distributing tickets to events and much more.
Sead Dizdarevic, CEO of Jet Set Sports, said: “Jet Set Sports is delighted to have the opportunity to contribute to the Sochi 2014 Winter Games. It is a great honor for us to become an Official Supplier of the Sochi 2014 Organizing Committee. Our company’s goal is to give our clients an unforgettable experience at the Games, and some amazing memories to treasure.”
One of the biggest Russian PR agencies, CROS, was named as the new supplier in the “Public Relations Services” category and now have supplier status. Sochi 2014 has been working already with CROS for the past four years, they have just now elevated their relationship status.
The President of CROS, Sergey Zverev said, “We are honored to become a Supplier to the 2014 Games in Sochi. We have full confidence in further successful cooperation. I am certain that 15 years of experience in the public relations sphere and a team of professionals will allow us to offer the Sochi 2014 Organizing Committee services that meet the highest standards.”
Sochi 2014 named the Klinsk Institute for Occupational Safety and Health as the supplier in this category for the Games. This new agreement will have then in charge of developing and implementing the internal standards for the Sochi 2014 Organizing Committee, covering occupational, industrial and fire safety, and monitoring adherence to these standards.
The Director of the Klinsk Institute for Occupational Safety and Health, Andrey Moskvichev, said, “We are pleased to be embarking on our collaboration with the Sochi 2014 Organizing Committee. This is a marvelous opportunity for us to be able to make a contribution to the first Winter Games in Russia’s history. We are developing and putting forward effective standards, which will enable us to ensure the safety of everyone involved in Sochi 2014.”
The German company Ottobock is a leading provider of innovative technology and services for people with limited mobility and will be providing technical services for the Paralympics. The Ottoback company has been working with the Paralympics since 1988 and was just winding up their agreement with London 2012 where 80 Ottobock experts from 18 countries performed maintenance and repair services for the 4,250 athletes.
“For almost 25 years, Ottobock specialists have repaired the equipment of thousands of athletes at Paralympic Games and other sporting events around the world. I am convinced that our experts’ experience will help properly support the Paralympic athletes at the Winter Paralympics in Sochi in 2014 and therewith contribute to the overall success of the Games.”
One more key agreement was signed for the sponsors of the Sochi 2014 Torch relay as Coca-Cola, longtime presenter of the Olympic Games renewed its support, and insurance company Ingosstrakh teamed up with them.
The Sochi 2014 torch relay is slated to be the longest in winter Games history and like London 2012 will be a national event.
Dmitry Chernyshenko, president of Sochi 2014, added: “We are delighted that market leaders like Coca-Cola and Ingosstrakh are supporting the Sochi 2014 Olympic Torch Relay. Coca-Cola is not only the longest continuous partner of the Games but also one of the most loyal Partners of the Olympic Torch Relay. And thanks to Ingosstrakh we can be sure that our Relay will be reliably insured. I’m delighted that we’ve been able to assemble such a strong team!”