Sky Sports extends Masters rights partnership
By Shantanu Srivastav | January 15, 2018
Sky Sports will broadcast the Masters Tournament live in April as part of a renewed partnership with Augusta National.
As part of the agreement, viewers can watch all four days’ play live, as well as the annual Par-3 Contest and a variety of additional content throughout the week.
Golf viewers can watch more than 100 tournaments on Sky Sports’ golf channel in 2018, including the Masters, US Open, The Open, all five Women’s Majors and The Ryder Cup.
Barney Francis, Sky Sports managing director said: “This is fantastic news and our viewers can look forward to another special week at Augusta National. The Masters is a magical event played on a magnificent golf course.
“I believe our award-winning coverage and dedicated golf channel will give the best platform for a memorable tournament as part of a tremendous year of golf on Sky Sports.”
The announcement continues a series of rights deals for Sky Sports over the past 12 months, including deals with the EFL and ECB, Women’s Six Nations Rugby and UEFA qualifiers.