Shell Sponsors MotoGP’s Pramac Racing Team

By Community | January 17, 2013

Shell has announced it will be extending its technical partnership with Ducati in MotoGP to include the Pramac Racing Team.

This follows the recent announcement that the Pramac squad will be an official factory supported team.

As well as using Shell Advance lubricant and Shell V-Power fuel – tailor made for the Ducati engine – this season’s Pramac MotoGP bikes will also feature Shell branding.

Kar Tai Koh, Global Brand Manager, Shell Advance, commented: “On behalf of Shell I would like to offer a very warm welcome to Ben Spies (Ignite Pramac Racing) and Andrea Iannone (Energyti Pramac Racing). We are looking forward to working alongside both riders and the rest of the Pramac Racing Team, who will undoubtedly benefit from our Shell products, which are integral to powering and protecting the Ducati engines. MotoGP is the ultimate test bed for developing our Shell Advance motorcycle lubricant and demonstrating our technology leadership. Extending our partnership to the Pramac Racing Team also means that we will have an even broader field of discovery, which is very rewarding for the teams as well as our Shell Advance customers.”

The Technical Partnership between Shell and Ducati has undergone impressive developments since its early beginnings in 1999. Today it has become one of the strongest collaborations within the motorcycle world, having produced six World Superbike Riders’ Titles, nine World Superbike Manufacturers’ Titles and three MotoGP World Titles in 2007 (Riders’, Manufacturers’ and Team).

“Shell has been a key Technical Partner of Ducati for over ten years. Their support of the Ducati Team and, starting from 2013, of the factory-supported Pramac Racing Team, clearly demonstrates the passion they have for the sport and their dedication to the future of our partnership,” said Bernhard Gobmeier, Ducati Corse General Manager.

Francesco Guidotti, Team Manager, Pramac Racing Team, added: “We are delighted to have an innovative global company like Shell on board. Shell is one of the most forward thinking technical partners in the world of motorsport and this undoubtedly helps pave the way for an exciting and competitive future.”