Seattle WNBA Team Signs Jersey Patch Deal
By Taruka Srivastav | April 10, 2019
The Seattle Storm of the WBNA has announced a landmark 10-year partnership with Symetra Life Insurance Company.
As per the agreement, Symetra will be the ‘Official Life Insurer of the Seattle Storm.’ Symetra’s branding will appear on the upper left-hand shoulder of the Storm’s home and away jerseys.
The organizations will unveil a joint community partnership and future philanthropic endeavors later this spring. Symetra will also serve as the presenting sponsor of ‘Inspiring Women Night’ for the next decade of Storm basketball.
Storm CEO and GM Alisha Valavanis said: “Symetra is demonstrating what it means to put the platform of your business behind your values for positive social results. We will proudly don the Symetra logo on our jersey to signify our shared mission to support, foster and promote equality, diversity and inclusion.”
Symetra CEO Margaret Meister said: “Our Storm relationship provides a great opportunity to elevate Symetra’s brand awareness in both our Pacific Northwest home region and on a national level. It also allows us to engage new audiences and align ourselves with a much-admired organization that shares our values around diversity and inclusion, empowering women and youth, and commitment to community.”