Scottish Golf Union Announce All Square Partnership

The Scottish Golf Union has signed a new strategic partnership with Silicon Valley based All Square, viagra 60mg the social network for golf.

The SGU is working with Scotland’s 576 golf clubs to help them reach out and engage international golfers in Ryder Cup year and All Square, cialis ed which is establishing a business base in St Andrews, is seen as an ideal platform.

Ross Duncan, Marketing, Media and Sponsorship Manager at Scottish Golf Union, said: “The All Square platform gives golf clubs an opportunity to enhance their online presence among a very targeted audience and we are happy to endorse the product to help All Square get a foothold in the Scottish golf market. The platform has a potential global reach and creates a very strong marketing avenue that forward-thinking clubs can use to attract new visitors.

“Our partnership with All Square comes at a time when the SGU is encouraging clubs to develop social media strategies, and reach out to overseas visitors on the back of our ‘Ryder Cup Ready’ activity. We will certainly be recommending clubs take advantage of the free registration to market their courses on All Square’s global digital platform.”

With a base in Silicon Valley, California, All Square, supported by Troon Golf and KPMG, uses the latest social media and app technologies to harness the passion for golf on a community level and focuses on the massively fragmented golf market that currently has myriads of golf-specific, sporting products. 

Arthur de Rivoire, co-Founder of All Square, will be relocating to Scotland, to assist in introducing the product to clubs and businesses. He said: “The Home of Golf, with its near 600 golf courses and 220,000 golfers, is the ideal market in which to test and develop our platform before rolling it out globally.

“We also chose Scotland as a base because of The 2014 Ryder Cup and the huge volume of social media activity this will generate. Working alongside the SGU, we are offering clubs the opportunity to raise their online visibility and enhance customer engagement.”