SBS Renews Korean Broadcast of OneAsia Golf Tour
By Community | May 3, 2011
Korea’s extensive SBS broadcast network has renewed its agreement with the OneAsia golf tour for the next five years after coverage of OneAsia events commenced on Korea’s largest dedicated golf channel early in 2010.
This exclusive new agreement will now see all events on the OneAsia calendar showcased LIVE with coverage reaching the country’s over 13.5 million households, with programming made available on both cable and satellite on the SBS Golf Channel, as well as on SBS Terrestrial.
Daily LIVE broadcasts of a minimum of 3 hours will be made available through all tournament days per event, and fans will be be kept up to date with delayed telecasts, news reports and highlights.
“Korea is one of the most exciting markets for golf with so much potential yet to be seen,” said Sang Y Chun, Chairman & Commissioner, OneAsia.
“Many young and promising Korean players have emerged on OneAsia this year and we are delighted that this deal will continue to guarantee them consistent exposure both internationally, as well as back home where their biggest supporters are.”
Hong Seong Wan, President, SBS, added: “We have followed the phenomenal progress of OneAsia this season and we are pleased to be able to continue providing compelling content for our ardent golf viewers in Korea.”