Sauber F1 Announce Unifin & Interproteccion Partnerships for New Season

By Community | January 27, 2014

The Sauber F1 team have announced today an extension to their premium partnership with insurance broker Interproteccion for a fourth year and a new established partnership with Mexican financial institution Unifin.

Sauber and Interproteccion first teamed up in 2011, and the extension means that the logos of the Mexican company will be visible on the pylons of the front wing of the Sauber C33-Ferrari, as well as on the drivers’ overalls and the team gear.

“We are delighted to continue our partnership with Interproteccion,” said Sauber F1 team principal Monisha Kaltenborn. “The past three years have been a successful and fruitful cooperation. 

“Interproteccion operates in more than 150 countries and they are growing,” she added. “We are pleased that they have chosen us as their international platform in order for them to connect to their target audience.”

“We are thrilled to continue the partnership with the Sauber F1 Team,” responded Interproteccion CEO Juan Ignacio Casanueva. “This will be the fourth year and together we have developed a successful synergy between the team and the company. Interproteccion is always aiming to achieve the highest standards, with both our clients and our partners. 

“Supporting talented young drivers like Esteban Gutiérrez, who has a brilliant future in motorsport, is a way of saying ‘we believe in Mexico, we believe in success’,” he added.

The logo of the Mexican financial institution will be on top of the nose of the Sauber C33-Ferrari and the drivers’ overalls.

Unifin Financiera is a Mexican financial institution with over 20 years of experience. It has positioned itself as one of the leading companies in its sector. Unifin business areas are: Leasing, Factoring and Auto Credit, with the goal to offer customers the highest quality in financial services to advance together. All this while relying on the professionalism of human, technological and financial resources, aimed at quality and satisfaction.

Monisha Kaltenborn, Team Principal, commented on the deal: “We are happy to welcome Unifin as our Premium Partner. Unifin was featured on both Sauber C32-Ferraris during the Italian GP last season. We are pleased to be able to extend and deepen this partnership with them and look forward to a successful cooperation.”

Rodrigo Lebois Mateos, Unifin Chairman, added: “It is an honour and we are proud to announce our partnership with the Sauber F1 Team. We are sure it will a year full of achievements for Esteban Gutiérrez and Adrian Sutil. We´re confident that this partnership will be very successful.”

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