49ers To Livestream Pre-Season Games
By Shantanu Srivastav | June 29, 2018
The San Francisco 49ers will become the first NFL franchise to live stream all four pre-season games with their local broadcast partner via the club’s website.
KPIX 5 will air all of the August matches throughout the local Bay Area via 49ers.com and the 49ers Mobile App.
The move follows the circulation of an NFL memo to all member clubs, outlining guidelines for working with their local broadcast partners to expand digital distribution of pre-season games, and meet the demands of emerging platforms and shifting consumption patterns.
The 49ers President, Al Guido, said: “The 49ers are fortunate to play in one of the most connected markets in the world where our fans expect seamless engagement with team content.
“Through our partnership with KPIX, the fan-first mentality of the NFL and the talented in-house agency of 49ers Studios, we are proud to further strengthen our community connection by delivering dynamic game, team and partner content to our fans in ways that evolve alongside their viewing habits.”