Samsung Nordic appoints Zlatan Ibrahimovic as brand ambassador
By Shantanu Srivastav | March 16, 2018
Samsung’s Nordic branch has appointed Zlatan Ibrahimovic as a brand ambassador in a multi-year deal.
As part of the deal, Ibrahimovic is seen featuring in Samsung’s “What’s Next” campaign where he is seen challenging people to challenge their thinking.
Ibrahimovic tweeted: “Happy and proud to announce my new collab with Samsung Nordic! I will be working with what I consider the best electronics company in the world. As a gadget freak, I am in good hands.”
“Zlatan is very passionate about technology and our DNA fits well in with his,” says Eva Carrero, Corporate Marketing Director at Samsung Nordic. “We’re excited to see what happens when Zlatan challenges and uses our technology in new ways.”