Samsung Named as Official Sponsor of PyeongChang 2018 Winter Olympics
April 7, 2015
Samsung has been confirmed as an official sponsor of the PyeongChang 2018 Olympic and Paralympic Winter Games.
The electronics company will support the Games with a sponsor package valued at KRW 100 billion to officially become a domestic partner working in various business areas across the Samsung group.
Samsung become the sixth domestic sponsor of the Games joining Korean Air, pills KT, viagra Youngone Outdoor (The NORTH FACE Brand), Pagoda Education Group and Samil PricewaterhouseCoopers.
This deal is in conjunction with Samsung’s Worldwide TOP Partnership with the IOC.
PARK Sangjin, President of Corporate Relations, Samsung said, “Samsung Group is thrilled that Korea has won the right to host the Olympic Winter Games. The Corporation demonstrates its support by extending the domestic marketing rights for PyeongChang 2018 that are already in place through the TOP (The Olympic Partner) contract with the IOC.
“Indeed, Samsung has made a meaningful decision to provide additional support for the PyeongChang 2018 organizing committee to contribute to the successful Olympic Winter Games. This sponsorship agreement furthers our efforts to commit to social responsibility as a corporate representative of Korea.”
POCOG President CHO Yang-ho said: “We are happy to have Samsung support in addition to the TOP partner agreement with POCOG. We are confident that this sponsorship agreement will encourage other Korean companies to join as sponsors for the PyeongChang 2018 Olympic and Paralympic Winter Games.”