Samsung Join Forces with Universities

August 15, 2011

Samsung Electronics Co. Ltd has teamed up with 31 Universities to launch its London 2012 Olympic Torch Relay University programme.

Samsung a Worldwide Olympic Partner in the wireless communications equipment category has created a Torchbearer nomination programme that will reflect the core values of the Olympics combined with the universities heritage.

The nomination programme will be open to students, generic staff members and the community surrounding the universities who will then have three Torchbearers that will represent each institution in the London 2012 Olympic Torch Relay. 

“It is a great privilege that Samsung has approached us with such a fantastic opportunity, generic we are delighted that we can offer our students and staff a once-in-a-lifetime experience in recognition of their hard work and contribution to the community,” said Professor Neil Gorman, vice-chancellor at Nottingham Trent University.

“In the coming weeks, we will be putting this programme to good use and attributing places to students and staff who have demonstrated excellence in teaching, academic and sporting performance.”

Mr. David Song, managing director, UK&I, Samsung Electronics Ltd added: ‘Building upon our long term partnership with the higher education sector in UK, and as a Global Partner to the Olympic Games, it is only natural for Samsung to work with universities to find London 2012 Torchbearers’. 

“We are keen to share Samsung’s passion for the Olympics Games with students and are looking forward to working with the universities to reward individuals that always go the extra mile, to make London 2012 an Olympic Games for everyone.”

The representatives from the universities will be part of 8,000 Torchbearers who will pass on the Olympic Flame across the UK – starting in Land’s End on 18th May 2012 on its 70 day journey; it will reach 66 communities of which 95% of the UK population will be within one hour’s distance of this historic moment.

A total of 31 educational establishments in the UK are taking part – with all the applications being co-judged by Samsung and panels from each university, and put forward to the London Organising Committee of the Olympic Games (LOCOG) by the end of October.??

Samsung aim is to strengthen the relationship with the higher education sector to further support educational institutions future investment programmes, facilitate the development of student skills and capabilities over the long term as a permanent legacy of London 2012 Olympic Games.??