Rugby Expo Announces Day One Conference Schedule

Today sees the announcement of the full conference programme for the pro game focused day one of Rugby Expo 2013.

Comprising four hard hitting plenary sessions and, new for 2013, two master class summits, the day one conference programme hosts an extensive list of speakers from rugby and the wider sports industry as Rugby Expo 2013 is set to make headlines addressing the sport’s key talking points.

These include the future of broadcast and TV and its role within developing the sport, fan engagement and commercial strategies, business opportunities from RWC 2015 and the much talked about European club rugby debate, which will include a lively panel discussion including Premiership Rugby CEO Mark McCafferty.

Click here to view the day one conference schedule and session summaries

The line-up of A-list speakers includes Head of BT Sport Simon Green, RFU chairman Bill Beaumont, Premiership Rugby CEO Mark McCafferty, Etihad CCO Peter Baumgartner, M&C Saatchi CEO Steve Martin, Rugby World Cup 2015 CEO Debbie Jevans, RFU Development Director Steve Grainger, SANZAR CEO Greg Peters, Tickets.com MD Derek Palmer and YouTube’s Tomos Grace.

Day one conference sessions

Plenary 1: Future of broadcast and TV – Innovating and popularising rugby through media partnerships

Plenary 2: How more effective analysis of fans’ data from ticketing, hospitality and retail can be used to drive behavioural change in fans and more commercially successful fan engagement strategies

A case study of Southampton FC

Plenary 3: European club rugby – The biggest ‘game changer’ since the sport went professional?

Plenary 4: Business opportunities from RWC 2015

Summit 1: Marketing and social media

Summit 2: Sponsorship and commercial – The sponsor’s view on what makes a deal right and how the sponsorship landscape is changing

Workshop: AFLS+P and London Irish

Day two of Rugby Expo will switch its focus to grass roots rugby and the community game and the full conference programme will be announced on Wednesday.

With a sold out exhibition floor, the only way of confirming your attendance at Rugby Expo 2013 next month is by purchasing a delegate pass. For more information on attending as a delegate, click here to visit the website or register your interest in attending the event by clicking here.

Contact Jason McMahon at jason@rugbyexpo.com or on +44 (0)7881 288900 to book your place today.