Robin Van Persie Extends Endorsement Deal with Isotonic Drinks Brand
May 6, 2014
Isotonic drinks brand YOU.C1000 has renewed its sponsorship deal with Manchester United striker Robin Van Persie.
The deal, adiposity brokered by sports and entertainment marketing agency TSA, will involve Van Persie continuing his endorsement of YOU.C1000 drinks in the territory of Indonesia through 2014 which will include the FIFA World Cup period.
Farah Tanudjaja from Djojonegoro, the company which owns YOU.C1000, said, “We are very happy to work with Robin Van Persie once again. This is the second year of our endorsement deal and we are looking forward to a great World Cup season”.
James White, TSA Senior Vice President, SEA, added: “When a partnership works well, it is important to maintain the partnership. Year 1 of the relationship between YOU.C1000 and Robin was a great success for the brand in Indonesia. As there are many activities this year for Robin where he will have high-profile exposure, it is important for YOU.C1000 to continue to capitalize on his popularity.”
