Right Guard Extend Sponsorship of NBA Events

The National Basketball Association (NBA) extended a sponsorship agreement with toiletries manufacturer Right Guard yesterday, February 16, making the Henkel brand an official partner of Noche Latina 2011.

This year’s Noche Latina events will get underway at NBA All-Star Weekend in L.A. with a party presented by Right Guard today, February 17.

Noche Latina presented by Right Guard will continue in March with marketing street teams in Chicago, Dallas, L.A., Miami, N.Y., Orlando, Phoenix and San Antonio