Red Bull Racing Renew Deal with Broadband Network Du

November 7, 2011

Du, the nationwide real mobile broadband network, has continued its official partnership of Formula One Constructors champions Red Bull Racing for the second year in a row.

As part of the partnership, the Red Bull Racing cars, the drivers’ race overalls, fireproof underwear and race tees as well as Christian Horner and Adrian Newey’s team shirts will feature Du’s logo at the 2011 Formula One Etihad Airways Abu Dhabi Grand Prix. 

Farid Faraidooni, Chief Commercial Officer, Du, said: “As the provider of the fastest nationwide real broadband network, we are proud to once more be the official partner of the fastest team on the planet. It’s a very fitting relationship – our synergistic beliefs bring the fastest sport in the world to our customers, who already enjoy the UAE‘s fastest nationwide real mobile broadband network.

“We constantly strive to bring the best of the best to our customers, and so we are offering them even more reasons to be excited this month, with several competitions that will be held adjacently to the 2011 Formula One Etihad Airways Abu Dhabi Grand Prix. We wish Red Bull Racing the best of success for the upcoming race.”

Alberto Chahoud, Red Bull’s Regional Communications Manager, added: “We take pride in partnering with Du for the second consecutive year. Red Bull finds itself in perfect synergy with Du and this partnership brings the two leading brands closer to the heart of customers. We are very pleased with the support of the fastest-growing telecom in the country and it will be flattering to see Du’s colors adorn again our racing team’s uniforms and cars in Abu Dhabi.”