Real Madrid Is Named Most Valuable European Club

LaLiga’s Real Madrid has overtaken Manchester United as the most valuable club in European football, worth approximately €3.22 billion according to KPMG in its new study study of the “enterprise value” of teams.

The report, based on the 2016-17 and 2017-18 seasons, looks at profitability, broadcasting rights, popularity, sporting potential and stadium value.

This year, 13 clubs were valued in excess of €1 billion, one more than in 2018.

Eight clubs reported an enterprise value above €2 billion: five from the English Premier League, two from LaLiga, and one from Germany.

Real Madrid won the Champions League during the two seasons which the data covers. increasing its enterprise value by 10%.

The author of the report, Andrea Sartori, KPMG’s Global Head of Sports, said the overall value of the football industry has grown by 9% over the past year.

“The overall enterprise value of the top 32 clubs is driven primarily by an aggregate 5% increase in total operating revenues,” he said.

“On the other hand, staff costs continued to grow too, with the average staff costs-to-revenue ratio of the top clubs increasing by four percentage points, up to 63%.”

The top 10 teams in enterprise value are:

• Real Madrid – €3.224 billion
• Manchester United – €3.207 billion
• Bayern Munich – €2.696 billion
• Barcelona – €2.676 billion
• Manchester City – €2.460 billionn
• Chelsea – €2.227 billion
• Liverpool – €2.095 billion
• Arsenal – €2.008 billion
• Tottenham – €1.697 billion
• Juventus – €1.548 billion

Sartori added:  “At league level, the English Premier League has confirmed its absolute dominance, having nine clubs in the top 32 and accounting for 43% of the total aggregate value.”