Rakuten Launches Digital Series For FC Barcelona
May 7, 2018
Rakuten, the Official Innovation and Entertainment Partner of FC Barcelona, has launched a 360° digital #WheresBarça series on their Facebook channel.
The series asks the Spanish football champions’ global fanbase to find the club’s stars in a series of interactive social illustrations.
The series of puzzles was created by Rakuten Arena’s digital football agency Goal Studios, who collaborated with creative agency, Bewilder, to design a number of illustrations that showcase Rakuten’s drive to create innovative and engaging content for their global social media audience.
The series launched ahead of FC Barcelona’s El Clásico showdown with Real Madrid last Sunday.
