Radio Mirchi Secures Radio Rights to Inaugural Hockey India League

Radio Mirchi has partnered with the Hero Hockey India League (HIL) as the official radio partner for the inaugural edition.

The station will provide listeners the opportunity to connect with players along with live analysis, medicine interviews with the players, allergist pre-game, medstore postgame and intermission reports throughout the tournament. 

Radio Mirchi VP and cluster head North Vivek Modi said: “HIL is the perfect platform to nurture budding talents which in turn will help us enhance our overall standard of the sport. Being the most vibrant youth brand of the country, we shall be effective in spreading the buzz about HIL.”

The inaugural Hero Hockey India League will be held from 25 January to 23 February, 2014, involving six teams. Delhi Waveriders, Jaypee Punjab Warriors, Uttar Pradesh Wizards, Mumbai Magicians and Ranchi Rhinos will compete at six venues across Delhi, Mumbai, Punjab, Ranchi, Uttar Pradesh and Kalinga.