PUMA Rolls Out LaLiga’s New Ball

PUMA presented today the official football to be used for all of the LaLiga Santander and LaLiga 1|2|3 professional matches in the 2019-20 season.

LaLiga sponsor PUMA has opted for a very daring design combination with green tones that offer more visibility in the turn and trajectory as well as in the velocity. An attractive Glimmer green over white combined with the NRGY red of the PUMA logo will highlight the flight over the pitch.

For the first time, the ball includes the LaLiga ‘beat’ symbol, which is integrated in the football in the PUMA logo.

For the presentation of the new ball, PUMA has launched a campaign that is inspired in a mix of football, fun, dance and music that will generate a domino effect in which the football is the trigger.

One of the highlights of the campaign is the production of a video where the rhythm is marked by the heartbeats of LaLiga stars with the music by the band Afrojuice written especially for this occasion.

To watch the video, click here.

With an 18-panel heat sealed structure, the new LaLiga football has bigger panels allowing a better connection with the sphere. One of the new details is located in the 1mm Hi-Solid Dimple PU (San Fang) casing which improves the aerodynamics and also provides high resistance to the graze and wear and tear, which creates better durability and high performance level. The structure of this advanced design is similar to that of a golf ball to assure a straight path and better consistency in the shot.

Likewise, the incorporation of an additional POE foam layer improves the touch and increases the sensibility, which results in a firm touch and an improved rebound consistency. This football is reactive in the shots and has an explosive potential. The air chamber made of rubber with the PAL valve (PUMA AIR LOCK) assures excellent air retention.