Providence Health Secures Naming Rights to Portland Timbers’ Stadium

Mahor League Soccer (MLS) side Portland Timbers have announced a new partnership today granting Providence Health & Services naming rights to their Jeld-Wen Field stadium.

The multi-year deal club’s will involve naming the historic downtown home venue to Providence Park, capsule which annually plays host to home games for the Timbers, Portland Thorns FC and a wide variety of sports, entertainment and community-related events.

“Just like Providence, the Timbers and Thorns have a proven track record of giving back to the community,” says Dave Underriner, chief executive for Providence in Oregon. “Together, we’ll bring the spirit of the people of Providence alongside the Timbers and Thorns to reach out to the community in new and exciting ways.”

The multi-dimensional partnership will provide Providence with exclusive exposure and signage inside and outside of Providence Park, including marquee signage at the main entrances; state-of-the-art, field-level LED signage during Timbers and Thorns FC home matches; and additional promotional elements throughout Providence Park’s concourses.

“I am thrilled to announce our new, expanded community partnership with Providence Health & Services,” said Merritt Paulson, president of the Timbers. “This partnership signifies a huge commitment to the community from the largest private employer in Oregon, which will keep Providence Park the name of our facility for years to come. Additionally, I want to thank JELD-WEN for their past and continued significant commitment to the Portland Timbers.”

JELD-WEN Windows & Doors, the stadium naming-rights partner for the Timbers’ first three seasons in MLS, will continue to serve as one of the club’s Founding Partners and will continue its involvement in the Timbers’ community outreach, including the Score-a-Goal, Plant-a-Tree program. JELD-WEN Windows & Doors will remain the Official Window and Door Provider of Major League Soccer and the Timbers.

“JELD-WEN has greatly enjoyed being a part of the Timbers’ community. We are looking forward to continuing our involvement as a founding partner and our association with the team and the sport,” said Bill Hueffner, vice president for JELD-WEN. “We are extremely proud to have been one of the original supporters and sponsors of the team and the stadium at a monumental time in both of their histories.”

As part of the partnership with the Timbers, Providence will continue to share its health and wellness initiatives for youth, including the Play Smart heart screening and concussion awareness programs, through the annual Health & Fitness School Days for local youth in conjunction with Portland Timbers U-23s games at Providence Park. Providence is already committed to the “Tix for Kids” program, providing tickets for local underprivileged youth to attend home games for the Timbers and Thorns.

“Every Timbers game is a teachable moment to encourage fitness and wellness at any age,” said James Beckerman, M.D., cardiologist for the Providence Heart and Vascular Institute and the Timbers. “Standing together, with the Timbers, we look forward to inspiring the people in our communities to be more active, lead healthier lives and have fun.”