Procter & Gamble to Sponsor 12 Canadian Winter Olympic Athletes at Sochi 2014
October 16, 2013
Procter & Gamble Canada (P&G), drugs has announced today they will sponsor 12 Canadian Olympic and Paralympic hopefuls as they prepare to represent the country at the Sochi 2014 Olympic and Paralympic Winter Games.
In addition, pill P&G announced the launch of the “Thank You Mom” campaign, pharmacy an integral part of the company’s worldwide partnership with the International Olympic Committee (IOC). P&G, as the “Proud Sponsor of Moms”, will once again use its voice to celebrate and thank moms in Canada and around the world for all that they do for their children every day.
The P&G-sponsored athletes are:
- -Meghan Agosta-Marciano, Ice Hockey
- -Tessa Bonhomme, Ice Hockey
- -Rosalind Groenewoud, Freestyle Skiing
- -Charles Hamelin, Short Track Speed Skating
- -François Hamelin, Short Track Speed Skating
- -Kaillie Humphries, Bobsleigh
- -Scott Moir, Figure Skating
- -Jon Montgomery, Skeleton
- -Maëlle Ricker, Snowboard Cross
- -John Tavares, Ice Hockey
- -Tessa Virtue, Figure Skating
- -Greg Westlake, Sledge Hockey
“These 12 Canadian athletes are some of the best in the world at what they do and their commitment to excellence inspires us,” said Thom C. Lachman, President, Procter & Gamble Canada. “When a P&G brand supports an athlete we celebrate more than just their performance at sport. We also celebrate their everyday journeys and the amazing moms who helped them along the way.”
In recognition of all that they do, P&G will be saying “Thank You Mom” by releasing new videos in its “Raising an Olympian” series. These tributes feature athletes and their moms – including defending Olympic gold medallist, Jon Montgomery and his mom, Joan – and provide a glimpse of their everyday journeys together on the path to the Olympic Winter Games.
The sponsorship program also marks the extension of P&G’s partnership with the Candaian Olympic Committee (COC) for the next year. After initially uniting with the COC in 2011, P&G is excited to continue the robust relationship which will see them maintain their presence at Canada Olympic House at the Sochi 2014 Olympic Winter Games as well as provide essential personal products and services to the Team while in Russia.
“The COC is thrilled to continue their partnership with P&G as we head toward the Sochi 2014 Olympic Winter Games,” said Marcel Aubut, Canadian Olympic Committee President. “The sponsorship of Olympians and the recognition of the athletes’ moms with their successful ‘Thank You Mom’ campaign make us proud to again join forces with an organization that undeniably values our country’s sporting heroes.”