Pro Snowboarder Jeremy Jones to Endorse American Pistachio Growers
March 4, 2013
American Pistachio Growers, a non-profit voluntary trade association representing more than 540 American pistachio growers, has announced that professional snowboarder Jeremy Jones will join the APG athlete ambassador team, claiming American-grown pistachios as his “Official Snack.”
Jeremy is the newest addition to an ambassador lineup that includes the U.S.A. Men’s and Women’s Water Polo teams and Miss California.
“We are thrilled to have Jeremy on board,” says Judy Hirigoyen, Director, Global Marketing for APG. “With protein, antioxidants, healthy fats, and much more, pistachios are the ideal fuel for a healthy, balanced and active lifestyle. Jeremy truly represents the Power of Pistachios.”
Jeremy Jones is one of the world’s premier big mountain snowboarders and founder of Jones Snowboards and Protect Our Winters, a non-profit climate change advocacy group. He has been featured in a number of award-winning snow sports films, including Deeper (2010) and Further (2012), which document his efforts to access remote backcountry terrain. He was recently named one of National Geographic Adventure’s 2013 Adventurers of the Year, and one of the 50 Most Influential People in Action Sports by ESPN.
“Without proper nutrition, I would not be able to continue to push the limits of what’s possible,” says Jeremy. “Pistachios are an important part of my diet that allow me to stay fueled and recover quickly after intense physical exertion. I’m really pleased to support the growers of a food I love so much.”
The APG ambassador team will represent the organization internationally to promote proper nutrition through the organization’s global Power of Pistachios campaign.