Princess Cruises Sponsors Three NFL Teams

September 8, 2014

Princess Cruises have signed sponsorship deals with three NFL teams to provide fan-based sweepstakes, expanding the cruise line’s presence in this key markets.

The brand has inked deals with Houston Texans, Chicago Bears and San Francisco 49ers to go along with their deal with Seattle Seahawks previosuly announced. 

Regarding the Houston partnership, Gordon Ho, senior vice president of global marketing for Princess Cruises, said: “Princess Cruises has a significant presence in Houston since we have a ship based there cruising the Caribbean.  

“Not only do Houstonians have a passion for their home team, but our research tells us that Texans fans also have a passion for exploring the world on cruise vacations. So we think that bringing the two together is a winning combination.”

“We are thrilled to bring Princess Cruises aboard as a partner,” said Jamey Rootes, President of the Houston Texans. “We look forward to providing a fun and memorable experience for Houston Texans fans to sail to the Caribbean from our homeport in Houston.”