PrimeSport Inks International Speedway Corporation Deal to Service 12 NASCAR Tracks

February 24, 2014

Ticketing provider PrimeSport has announced a partnership with the International Speedway Corporation (ISC), becoming the Official Fan Travel Partner for all 12 of their NASCAR Tracks.

These tracks include Daytona International Speedway in Florida (home of the DAYTONA 500); Talladega Superspeedway in Alabama; Michigan International Speedway located outside Detroit; Richmond International Raceway in Virginia; Auto Club Speedway of Southern California(SM) near Los Angeles; Kansas Speedway in Kansas City, Kansas; Phoenix International Raceway in Arizona; Chicagoland Speedway near Chicago, Illinois; Homestead-Miami Speedway(SM) in Florida; Martinsville Speedway in Virginia; Darlington Raceway in South Carolina; and Watkins Glen International® in New York.

“We are excited about our new partnership with PrimeSport to offer our fans the very best opportunities for premium experiences and convenient travel packages to our events,” said ISC Senior Vice President and Chief Marketing Officer Daryl Q. Wolfe. “PrimeSport is an industry leader and provides our fans with a safe, dependable and fully authorized vendor for securing tickets and packages for each of these great events.”

As part of the partnership, PrimeSport is offering multiple Official Fan Travel Package options for NASCAR fans wishing to experience one of ISC’s races. Fans can choose from one to five-night options, including hotel accommodations, transportation, VIP pre-race hospitality, tickets, official souvenirs and more.

“NASCAR has some of the most passionate fans in sports, making any race a must see event each year”, said Sam Soni, President of PrimeSport. “We are very excited to be able to offer racing fans the opportunity to see their favorite drivers with the PrimeSport VIP Experience and with a reliable and official source for travel options for the upcoming NASCAR season.”