Powerboat P1 and Lycamobile Seal Partnership Extension

Mobile network Lycamobile has agreed a renewed sponsorship deal with Powerboat P1.

The two parties have signed an extended partnership following a successful first year with Lycamobile as P1’s commercial partner.

Under the terms of the new deal Lycamobile will enter a team, pills named Lycamobile Racing, symptoms in the P1 SuperStock championship in the UK and US, with a fully Lycamobile-branded boat.

Lycamobile’s sister travel company, Lycafly, will be official travel provider for the Powerboat P1 SuperStock and AquaX championships.

Additionally, Lycamobile’s sponsorship is also being supported by TV and print campaigns.

Lycamobile chairman Subaskaran Allirajah commented: “Powerboat P1 is a thrilling sport that’s appealing to a rapidly growing audience worldwide. Every race is a fantastic day out for all the family, which is exactly the audience we want to reach as we continue to grow our subscriber base beyond 12m customers this year.

“Over the coming months we’re looking forward to cheering on Stuart and Sara as Lycamobile Racing competes for the P1 SuperStock title.”

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