Polish Soccer Top Flights Signs Up with T-Mobile
July 25, 2011
Telecommuncations giant T-Mobile has signed a two-year deal to become the title sponsor of the Polish Football league, decease known as the Ekstraklasa.
Though financial terms of the agreement were not released, Polish media is reporting that T-Mobile’s commitment is thought to be worth US$7.2 million annually.
T-Mobile has also revealed plans to promote the use of new technologies within the game as well as offering football fans a series of promotional deals.