Pitch Hire Heidi Truman to Lead Company’s Events and Experiential Division

Pitch has hired former London & Partners director Heidi Truman to lead the sports marketing agency’s events and experiential division.

The division, which was launched in January, has already delivered major projects in 2011 for Heineken UK, Royal Ascot and Sported.

With other high profile events already lined up for 2012, Truman’s expertise of London and the Olympic Games, working with key commercial partners as well as managing key event projects for London & Partners made her an ideal candidate to lead the team.  

The proposition for Pitch’s events team is integrated with the broader communications offer of the agency and Truman will be working to develop this further with both existing and new clients.    

Juliet Slot, managing director of Pitch, said: “We are delighted to have Heidi joining the Pitch team. Her experience within the events sector is exceptional and she will bring a wealth of knowledge and contacts to the agency.

“Her knowledge of the London landscape will also prove extremely beneficial for any existing or new clients as we head into a huge sporting year for the capital.

“With the new division already having delivered first class events for a range of clients, Heidi’s appointment will act to further enhance the range of skills on offer.”