Pirelli to Title Sponsor Qatar Round of FIM Superbike World Championship

By Community | October 29, 2014

Pirelli have been revealed as the Event Main Sponsor of the grand finale of the eni FIM Superbike World Championship, seek which will be held this weekend in Qatar at the Losail International Circuit, herbal Doha.

The last round of the season will take the official name- Pirelli Qatar Round. 

“We are pleased that this year, ampoule Dorna has managed to bring the Superbike World Championship to Qatar and Malaysia, two overseas rounds which are very important to us, which is why we decided to be the Event Main Sponsor” said Pirelli Moto Racing Director Giorgio Barbier.

“As Malaysia is an important stage to increase our brand awareness in Southeast Asia, Qatar is a springboard to the Middle East. In this sense, Pirelli welcomes very willingly the efforts that Dorna has undertaken this year in structuring an even more international calendar, and next year we hope it will be even more full of events and optimized in terms of dates.”

For this event, Pirelli will bring a total of 3101 tires that will be made available to the Superbike and Supersport riders, the only two classes that are required to run in Qatar. Both the Superbike World Championship and Pirelli have been to the Losail circuit before but not for four years.