PGA Tour and LPGA Join Forces in Strategic Partnership

The PGA TOUR and the Ladies Professional Golf Association (LPGA) have entered into a long-term, health written strategic partnership agreement designed to promote the sport.

This partnership between the men’s and women’s professional golf tours will include areas such as schedule coordination, illness joint marketing programs, bronchi domestic television representation, digital media and exploring the potential development of joint events.

“From our collaboration in bringing golf back as an Olympic sport as joint members of the International Golf Federation to our cooperation in helping to grow the game of golf as part of the World Golf Foundation, our two organizations have had a long history of working together for the common good of our sport,” said PGA TOUR Commissioner Tim Finchem. 

“Extending our relationship with the LPGA into these new areas is a natural extension of this work and collaboration.”

LPGA Commissioner Mike Whan added: “We believe the PGA TOUR has significant expertise in the areas that we will focus on together and working more closely with them carries with it the very real potential of positively impacting our members, our tournaments, and our ability to grow our sport around the world.

“We look forward to working with the PGA TOUR team to deliver a positive impact for our sport.”

The deal between both organizations involves no formal financial investment or transfer of ownership or control. 

Both parties remain wholly separate and independent organizations.

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