Partners Renew Support for SportAccord Convention 2013

By Community | December 13, 2012

SportAccord Convention announced today that all three Gold Partners from the 2012 event in Québec City ? Contemporary Group, herbal Macau Sport Development Board and Sport Event Denmark ? have renewed their agreements for the 11th annual SportAccord Convention in Saint-Petersburg from May 26-31, 2013. 

“The continuing loyalty of our partners is one of the best indicators that our event delivers value for the companies that attend,” said Nis Hatt, SportAccord Convention Managing Director. “We are very proud of the ongoing vote of confidence that our partners give us from year to year.” 

Event Management specialists, Contemporary Group, which has been involved in delivering some of the largest and most complex sports events around the world, will participate as Gold Partners for the ninth consecutive year.  “The group’s global events company, Contemporary International (CI), is proud to be an Official Supplier of Event Services to Sochi 2014 and we believe the SportAccord Convention in Saint-Petersburg will provide a unique chance for us to build our profile and relationships in this important market”, said CI President Stephen Mirabile. “No other event gathers together the decision makers from multiple rights holders in the same numbers or in a better setting as SportAccord Convention.  The event delivers quality on every level and we look forward to our participation as Gold Partners again in 2013.” 

Macau Sport Development Board has seen its profile as a host of international events rise significantly as a result of its six-year Gold Partnership with SportAccord Convention, with recent events including 31st OCA General Assembly and FIVB World Grand Prix. Vong Iao Lek, President of Macau Sport Development Board, commented: “SportAccord Convention is a very important event for us. It allows us to build relationships with International Sports Federations as well as providing us with a platform to communicate how we are promoting health, activity and well-being in Macau, using sports events as an inspiration for our population.” 

Sport Event Denmark is a leader in bidding and hosting sports events and has over the years initiated several game-changing aspects to events. Sport Event Denmark is Gold Partner of SportAccord Convention again in 2013 and has been a Partner for 10 years. “We see it as a great opportunity to stay in contact with our international network, exchange ideas and engage in the discussions on sport event management,” said Lars Lundov, CEO of Sport Event Denmark. “Our efforts have been focused on adding value to international events. For example the IAAF World Half Marathon 2014 in Copenhagen will for the first time include a mass participation race with 25,000 entries – out of which we only have 5,000 left for international participants – the rest is sold out. This requires more resources but the return is much higher in terms of the promotion of the sport for the International Federation whilst also developing participation in sport in Denmark.” 

Details of all confirmed partners and exhibitors can be seen online at

SportAccord Convention 2013 will take place in Saint-Petersburg at the Lenexpo Exhibition Complex. 

A discounted delegate rate is in effect for those booking their places before the end of the day (CET) on Thursday 31 January via the website

Contact to learn about promotional opportunities at SportAccord Convention 2013 or for more information, visit