Panini America to Sponsor Jockey Chantal Sutherland for 2013 Breeders’ Cup
November 1, 2013
Panini America, look the world’s largest sports and entertainment collectibles company, has announced it will sponsor jockey Chantal Sutherland for a number of races at the 2013 Breeders’ Cup World Championships at Santa Anita Park in Arcadia, California.
The Canadian jockey, who is also a model and TV personality, has more than 930 career victories and will sport the Panini logo on her riding shirt and pants for four races, including in the Breeders’ Cup World Championships $1,000,000 Filly & Mare Sprint on Saturday on board Brazilian-bred Great Hot.
Panini America also announced today as part of an expanded relationship that Sutherland will appear in two upcoming trading card releases – Panini’s NHL Crown Royale product, where she will appear in the popular “Fans Of The Game” insert as a fan of the Toronto Maple Leafs. Crown Royale will be available at hobby shops and retailers in February 2014. Sutherland will also appear in Panini’s popular pop culture product, Americana, scheduled to release in April 2014.
“Chantal’s impeccable track record as a bona fide winner and her ability to transcend the sport are key components to this partnership,” said Jason Howarth, Panini America Vice President of Marketing. “We’ve just given sports trading card fans a rooting interest in this year’s Breeders’ Cup World Championships on Saturday.”
“Panini has a rich history of including some of the most collectible horseracing trading cards of all time featuring horses and jockeys in our Golden Age and Americana products, and we’re excited to be able to introduce Chantal into that mix very soon.”