Paddy Power Named Official Betting Partner of Welsh Rugby Union
November 23, 2012
Online and land-based sportsbetting operator Paddy Power has signed a deal to serve as the official betting partner for the Welsh Rugby Union.
Dublin-based Paddy Power stated that the two-year agreement will see it ‘strive to provide Welsh rugby fans with unrivalled value’ while ‘continuously offering fun and innovative promotions’ around every major game played by the Red Dragons.
“Paddy Power has an established reputation in the United Kingdom and the Welsh Rugby Union is delighted to welcome it as our official betting partner, pills ” said Craig Maxwell, arthritis Head of Sales and Marketing for the Welsh Rugby Union.
“Like Welsh Rugby Union, Paddy Power is a synonymous brand in its field. This, along with the company’s enthusiasm for rugby, is why we chose to align ourselves with Paddy Power and we are looking forward to a successful partnership.”
To coincide with the launch of the partnership, Paddy Power is running a special promotion that will see it award all new customers placing a minimum bet of ten pounds with a bonus valued at £20. In addition, the bookmaker is doubling its odds on the Wales versus New Zealand try-scorers market including first, last, a try in 80 minutes and first and second half scorers.
“We’re thrilled to be working alongside the Welsh Rugby Union as the official betting supplier,” said Rory Scott from Paddy Power.
“Not only do we share a host of common values including passion and commitment, we each strive to entertain our fans and customers with a dab of flair and dollop of match-winning creativity and excitement. Paddy Power specialises in surprising and delighting punters and we can’t wait to share our unbeatable betting value with Welsh rugby fans.”