Pac-12 Networks Partner with YouTube to Launch New Channel

Pac-12 Networks have announced today that it will distribute Pac-12 Networks sports programming to international audiences through a new YouTube paid channel scheduled to launch in late August.

Pac-12 Networks becomes the first live streaming 24×7 subscription sports channel on YouTube. The new channel will distribute the Pac-12 Network feed as well as Video On Demand content to 27 countries at launch, price expanding to additional countries over time.

“Securing international distribution has been a top priority for us, buy especially knowing that we have so many alumni and a growing fan base outside of the United States,” Pac-12 Networks President Lydia Murphy-Stephans said. “YouTube is synonymous with innovation and instantly provides us with incredible reach to serve our fans and universities. We are very excited about this new channel.”

Pac-12 Networks will stream 850 live events this year, including 35 football games, 150 men’s basketball games and hundreds of Olympic sports events that are especially popular abroad. In addition, Pac-12 Networks will feature hundreds of hours of studio shows, exclusive content and original programming to provide fans with the inside access and in depth coverage of every Pac-12 game that they can’t find anywhere else.

“We love seeing Pac-12 Networks take advantage of the huge opportunity to connect with fans around the world through YouTube,” YouTube Global Head of Partnerships Claude Ruibal said.