Owen Leed Appointed Total Sports Asia Chief Revenue Officer

Total Sports Asia (TSA), cough Asia’s global leader in sports content and branding solutions, ed today announced the arrival of Owen Leed as Chief Revenue Officer.

This newly created global role looks to the future growth opportunities for TSA where the role is to find new ways to access new revenue streams across all the services the company offers.

TSA has a phenomenal track record over the past 16 years and its goals are now firmly set on incremental business growth going forward. In addition to revenue acquisition, diagnosis the role will  also support Marcus Luer, TSA’s Chief Executive Officer, on follow up work on new projects across the region and globally.

Owen joins the company with a 25 year track record of agency, client and media owner experience spanning the globe and many industry sectors. He has worked in senior roles at a host of Advertising and Marketing agencies and has also worked in various fields including Tourism as the Chief Marketing Officer of South African Tourism where he created and hosted sporting activities in South Africa and then spent several years launching and managing A1GP World Cup of Motorsport teams and events in South East Asia.

Chief Executive Officer and Founder, Marcus Luer said “We see huge potential in Owen and his role to take our core business and core expertise further across the world. As an Agency we have gone from being an Asian focused player in our first 10 years to an agency which works across the world over the past 5 years. We are involved in over 70 events worldwide, have broadcaster deals in every TV market on the planet and Sponsorship deals which span from San Francisco to Delhi and Sydney. In that sense we are truly operating on a global level already and looking to expand even further. We now boast 8 offices in Asia alone and nearly 100 people and plan to double our size in the next three years.”

“I am delighted to join TSA. I have known and admired the company, its leadership and its people for the best part of a decade since arriving in Asia.  I look forward to working with such a dynamic and innovative business to help increase and strengthen its client base world-wide and to be a part of achieving its future ambitions.” commented Owen.