Outrup to Sponsor Men’s EHF EURO 2014 Event

Danish window and door manufacturer Outrup will be an official sponsor of the Men’s EHF EURO 2014 event, unhealthy which will be held from 12 to 26 January 2014 in the Danish cities of Aalborg, impotent Aarhus, Herning and Copenhagen.

With this commitment, the Danish window and door manufacturer becomes part of the official commercial programme for the European Handball Federation’s flagship national team event, in a deal brokered by its media and marketing partner Infront Sports & Media.

As an official sponsor of the EHF EURO, the brand will be present at all games of the 2014 championship, benefitting from prime advertising space in camera view on LED boards along the court and floor signage.

In addition, the company’s logo will be integrated on backdrops as well as all official print and online publications. Outrup will also take advantage of promotional opportunities as well as use the official sponsor title and EHF EURO logo in its communication activities. A range of corporate hospitality tickets further complements the package.

Mogens Ringgaard, Managing Director of Outrup, said: “Handball is hugely popular in Denmark and therefore holds a tremendous opportunity for us to connect with new and existing customers on our home soil. As a family owned Danish business, this marketing commitment is fully aligned with our strategy to continue producing our doors and windows here in Denmark. The Men’s EHF EURO offers us a unique opportunity to promote ourselves through this first class international sports event.”

Jean Brihault, EHF President, said: “We are expecting tremendous interest in the event in January as the Danish team look to defend the EURO title. As a domestic sponsor, I am certain that the event’s new official sponsor, Outrup, will benefit considerably not only from this level of interest in Denmark but also the strong worldwide TV coverage.”