Official Launch of the Monaco World Sports Legends Award

October 12, 2015

The press conference for the official launch of the new Monaco World Sports Legends Award will be held on Tuesday 13 October at 3pm in partnership with SPORTELMonaco.

The Press Conference will be presented by the international ballet star Lorena Baricalla, cough Ambassadress and Master of Ceremonies of the Monaco World Sports Legends Award.

To support the press conference two great champions will attend as guests:

Tia Hellebaut, anabolics High Jumping Olympic Champion

Jean-Marie Pfaff, Football Legend

The World Sports Legends Award Monaco aims at promoting sport’s ethical and moral values as ideals for the coming generations and for a better world.

The prestigious prize will be awarded to men and women, sporting champions both active and retired, who have left a mark not only for their sporting exploits becoming true living legends, but also for their social influence by motivating others, especially the young, to excel through a positive message of inspiration and example.

The winners will enter the Pantheon of World Sports Legends.

A particular feature of the concept for the event created by Promo Art Monte-Carlo Production is that of linking sport with fashion and glamour, making the World Sports Legends Award Monaco a unique international showcase.

As Monte Carlo has always been a venue for the most prestigious red carpets, stars from American cinema, great world sporting champions and VIPs will be in special attendance.

The 1st edition of our new international event World Sports Legends Award will take place in the prestigious Sporting-Salle des Etoiles in October 2016 in Monaco.

The Monaco World Sports Legends Awards 2016 will be organized with the support of SPORTEL, the Ministry of Tourism and SBM.


The sporting world’s greatest champions, active or not, will be presented with the “World Sports Legends Award”.

Candidates for the awards will be chosen by an international jury composed by personalities from the sporting, cultural and media worlds.

The special prize “Best Sports Values” will be awarded to an athlete who stands out for an exemplary sporting gesture which embodies sport’s ethical and moral values.

In addition, posthumous awards will be conferred on great champions with legendary careers.


The Principality of Monaco has long been a venue of great sporting, artistic and cultural events at an international level.

Of worldwide fame are the Formula 1 Grand Prix, the Tennis Open, the Monaco Classic Week, the Boxing Championship, the Herculis of Athletics, the Soccer Championships with AS Monaco, the Monte Carlo Rally, the Monaco Jumping, the Golf Tournament and swimming’s Mare Nostrum.

Monaco is also the headquarters of the IAAF – International Athletics Federation, the UIM – International Powerboat Union, the ATP and WTA – Professional Tennis Association (Europe), and the International Union of Modern Pentathlon and Biathlon.


“SPORTEL is the one event that unites the international sports marketing and media industry. For over 25 years, top level executives from all over the world, representing sports networks, international sports federations, sports marketing agencies, production companies, sports content right owners, distributors, technology, new media and more. They come together every year to determine the future of major sports events for the 21st century media platforms. SPORTEL conventions are the most important business platforms to do business and find valuable insight on influential business trends and practices. The highly informative conference and expert panels are a profitable source of current developments of this industry. In 2014, SPORTELMonaco featured 2,613 participants representing 961 companies from 78 countries.

The official program of the WSLA and SPORTELMonaco on Tuesday 13 October 2015 provides:

3pm: WSLA press conference at the Grimaldi Forum with the participation of personalities from the world of sports, journalism, fashion/glamour and cinema.

In the afternoon: interviews of the personalities with the journalists.

8pm: SPORTEL Awards, Grimaldi Forum, Salle Prince Pierre, in the presence of Olympic champions and international sports stars.

Register online as press before Friday 9 October

Or by email at before Monday 12 October noon