Nutrie to Sponsor WBC Featherweight Champion Jelena Mrdjenovich
By Community | February 14, 2014
Boxer Jelena Mrdjenovich has announced a sponsorship deal with health and wellness company Nutrie.
“I am so excited to be part of the Nutrie family!” states Mrdjenovich. “Being a professional athlete, we are constantly on the go from one gym to another. So the convenience and ease of Nutrie’s products ensures that I am getting the nutrition and energy I need to crush my workouts. And it also makes the road to my title defence a little easier!”
Mrdjenovich is a Canadian boxer and WBC featherweight world champ. She trains out of the Panther Gym in Edmonton, Alberta. Mrdjenovich once played basketball for the University of Alberta, where she suffered a torn ACL. While taking time off to heal, Mrdjenovich began watching boxing on TV and decided to give it a shot once she had recovered. She’s been dominating the sport ever since. Mrdjenovich notes:
“Boxing is challenging to me, mentally and physically, and I enjoy the hard work. Having to be hit over and over again, having to deal with it and push through, it’s kind of like chess. You have to show one thing and do another and plan your moves carefully.”
Nutrié President Aaron Parkinson commented: “Getting an athlete of Jelena’s caliber on board the team is truly an honor. It shows that Nutrie’s products are the real deal-that they work. Jelena is also just a natural fit with what the company believes in: health, and positive changes. I’m looking forward to working with Jelena over the near future and bringing our beverage and supplement line into more homes and more gyms across North America.”