Novak Djokovic on Firm Footing with New Adidas Deal

World number one tennis player Novak Djokovic has signed a new footwear partnership with sportswear giant adidas.

The Serbian debuted his Barricade 7 shoe at the French Open this week and will continue to wear the shoe ‘for many years.’

Djokovic said: “The adidas Barricade is my favourite shoe. I have been wearing it for many years and have worn all the different generations.

Djokovic has won six of his Grand Slam titles wearing the adidas shoe and it is unsurprising that he sung their praises in an official statement.

“I have full confidence in the shoe and am very comfortable on the court when I wear it, ed order which is essential for a tennis player, tadalafil ” Djokovic added.

“I have very specific dynamic movements, with a lot of splits and slides, so I need to have the right stability in the shoe, but also have an optimal weight and great performance.”

Vincent Montalescot, vice present of Global Sports Marketing commented: “It has been more than impressive to see Novak evolve into the World Number One tennis player today.

“Adidas is proud to partner with Novak and will do all we can to help him win more titles in the future by ensuring his footwear is industry-leading.”

Djokovic will wear the shoe at the Roland Garros, where adidas is an official supplier.

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