Dubai Summit iSportconnect press releases Nielsen Sports

iSportconnect announces Nielsen Sports as Dubai Summit event partner

November 20, 2017

iSportconnect is delighted to announce Nielsen Sports as an official event partner for the Dubai Summit.

Sree Varma, founder and CEO of iSportconnect, said: “I am delighted to have Nielsen’s expertise on board for such an important event on iSportconnect’s global calendar.

“I look forward to working with Jon and his team as our wider network of members and partners get their first official glimpse of the Middle East market and learn more about the abundance of opportunities available in the region.”

Jon Long, Nielsen Sports’ Managing Director in the Middle East, added: “Nielsen has a strong network of offices throughout the region through which we provide sports measurement and insight to a growing network of local and global clients.

“We are delighted to be an official partner of the Dubai Summit and look forward to the combination of learning and networking for our experienced Middle East-based team and many of our valued clients.”

The event will be held in the lavish surroundings of Address Boulevard – the newest lifestyle address located in the prestigious Downtown Dubai area – on November 29, 2017.

Ample break-out sessions on the day will give an intimate capacity of 150 top-tier executives an opportunity to take part in captivating conversations, build new relationships and – crucially – discover the local market.

About Nielsen Sports

Our Dubai-based team of sports and entertainment specialists analyse TV, social media and consumer data on all of the major sports in the region – including football, Formula 1, golf, cricket, cycling, horse racing and martial arts – and many of the leading events and entertainment properties.

We are proud to bring our global best practice to the growing sports and entertainment industry in the region. Nielsen has a strong presence in the Middle East and North Africa and our integration is enabling us to provide deeper and more actionable local insights than ever before.

There is limited space for this exclusive event so please email Chris Edbrook ( to confirm your interest in attending.

Dubai Summit iSportconnect press releases Nielsen Sports