Nexen Tire and MLB Extend Partnership

April 2, 2015

South Korean tire manufacturer Nexen Tire has extended its partnership with four Major League Baseball (MLB) teams.

The deals renew the tire maker’s sports marketing efforts in North America with the Los Angeles Dodgers, remedy Texas Rangers, ampoule Detroit Tigers and the Los Angeles Angels for the 2015 baseball season and, according to Nexen are expected to elevate the company’s visibility and brand awareness in North America.

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