News Corp’s BallBall Secures Vietnam FIFA World Cup Rights

News Corp subsidiary NWS Digital Asia Pte Limited announced today it has won non-exclusive mobile and internet rights in Vietnam for the 2014 FIFA World CupTM in Brazil, site with highlights content to be featured on BallBall.

The official highlights for every World Cup game in this year’s tournament are already being shown on BallBall, search starting with the opening game, cheap Brazil versus Croatia last Thursday. 

In addition to the individual match highlights, BallBall will also have themed video packages from the 2014 FIFA World CupTM, such as round-ups of all the daily games and goals of the week after each phase of the competition. It will also showcase real-time data feeds, infographics, written editorial coverage, commentary and analysis from News Corp’s globally recognised publications and engage with football fans on social networks such as Facebook and Twitter.

Ms. Anoushka Healy, Chief Strategy Officer for News Corp said: “Millions of fans around the world share in the excitement and anticipation of this great tournament, and we are absolutely delighted for the football fans of Vietnam that we can bring Brazil 2014 to them on BallBall with so much official content and engage with them in so many innovative ways.”

News Corp’s BallBall is the only digital platform in Vietnam where fans can also watch highlights of every goal from every game from the top five major European leagues – the English Premier League (England), La Liga (Spain), Serie A (Italy), Bundesliga (Germany), and Ligue 1 (France).