Newcastle United Secure 138.com Partnership

Newcastle United have struck a partnership with the newly-launched global online gaming brand 138.com, who become the Toon’s official global gaming and betting partner.

As an Official Partner of the Premier League club, 138.com will have their branding visible at the 52,000 seater St James’ Park, as well as the club’s official website and other media channels.

“We are delighted to be in partnership with one of the largest and most recognisable football clubs and indeed brands in the world, and look forward to working together with the Club and its fantastic fans over the coming seasons,” said 138.com chief executive officer Garth Kimber.

Newcastle United’s head of partnerships Dale Aitchison added: “With the global reach of Premier League football and the Newcastle United brand, we are truly delighted to form a global partnership with one of the fastest growing gaming brands in the world.”