New York Knicks Sign Multi-Year Deal with Major Energy
October 18, 2013
Madison Square Garden (MSG Co.), owners of the New York Knicks, have agreed a multi-year deal with Major Energy, which sees the company named the official gas and electric energy partner of the Knicks.
Major Energy will receive courtside signs and promotion on the scoreboard during all Knicks games at Madison Square Garden. Fans who sign up for Major Energy’s services will also receive a discount which is linked to the number of home games the Knicks win this season – for example, if the Knicks win 30 home games, the eligible customers will get a 30% rebate on their highest energy bill of the year.
Eliott Wolbrom, Major Energy’s director of marketing, said: “Aligning with one of the most premier sports franchises in the world, right here in the heart of our hometown of New York City, enables us to bring our story and brand value to the mainstream.”