NBC Sports And PGA Tour To Launch A Betting Show
January 27, 2021
NBC Sports, the PGA TOUR and PointsBet announced the first-ever betting companion show during a PGA TOUR event – a live second-screen experience entitled NBC Sports Edge BetCast, which will be available on Peacock Premium.
PointsBet is the official sports betting partner of NBC Sports, and an official betting operator of the PGA TOUR.
The debut presentation of the NBC Sports Edge BetCast will premiere on Peacock Premium alongside NBC Sports’ telecasts of the Waste Management Phoenix Open on GOLF Channel and NBC from Thursday, Feb. 4 through Sunday, Feb. 7 at TPC Scottsdale’s Stadium Course.
“We are excited to debut this unique betting show with our partners at the PGA TOUR and PointsBet,” said David Preschlack, President, NBC Sports Regional Networks, and Executive Vice President, Content Strategy, NBC Sports Group. “With TPC Scottsdale’s Stadium Course as the backdrop, we look forward to a compelling sports betting presentation on Peacock Premium as a companion to watching the world’s best golfers competing on some of the most iconic holes on the PGA TOUR.”
“The NBC Sports Edge BetCast stream on Peacock Premium is another step forward for our sports betting strategy,” said Norb Gambuzza, PGA TOUR Senior Vice President, Media and Gaming. “We are extremely excited to produce and distribute specialized betting content as a companion to our linear and digital coverage with our partners at NBC Sports and PointsBet. As we continue to embrace sports betting, the TOUR will continue to innovate and find new ways to engage fans around the world.”
“The PointsBet team is thrilled to work alongside our partners in NBC Sports and the PGA TOUR to bring to life a very engaging and unique sports betting production,” said Johnny Aitken, PointsBet USA CEO. “We all recognize that golf is ripe for sports betting innovation, and at PointsBet, we control our destiny when it comes to building the best golf betting experience in the world with our fully owned and operated technology platform. We are excited to highlight our golf product via the NBC Sports Edge BetCast stream and show golf fans our market-leading offering.”