NBA Books BetEasy In Australia
By Taruka Srivastav | February 28, 2019
The NBA has named BetEasy as its exclusive wagering partner in Australia.
As part of the deal, the Australian sportsbook company will retain the right to use NBA assets in marketing materials. The NBA will promote BetEasy on its online platforms, including the league’s localized Australian Facebook and Twitter feeds.
NBA VP Scott Levy, Managing Director of NBA Asia, said: “Australia has set the standard for cooperation between leagues and sports betting operators, and we are excited to leverage the local and global expertise of BetEasy to create the best possible gaming experience for our passionate NBA fans in Australia.”
BetEasy CEO Matt Tripp, said: “Basketball is the most popular and fastest-growing sport for Australian wagering customers and our partnership with the NBA will allow us to offer the best NBA betting experience for our customers.”