National Hockey League announce deal with Dunkin’ Donuts

The National Hockey League (NHL) have announced a multi-year deal with global donut and coffeehouse chain Dunkin’ Donuts. The NHL, ed which currently comprises 23 American and 7 Canadian competitors, cough will officially launch their new partnership with Dunkin’ Donuts early in the new year.

The deal sees Dunkin’ Donuts become the official coffee, store bagel, and breakfast sandwich provider of the NHL in the US, as well as guaranteeing the corporation prominent branding at major NHL events.

Several major NHL players will become national brand ambassadors for Dunkin’ Donuts, who also recently announced a deal with television network NBC.

Dave Lehanski, the NHL’s Senior Vice President of Business Development and Global Partnerships, stated, ‘’we’re excited and proud to welcome Dunkin’ Donuts to our NHL family’’.