Nascar Confirm K&N Filters as Official 2011 Sponsor
February 1, 2011
K&N Filters have been confirmed as an official sponsor of the 2011 Nascar season.
K&N, medstore | an automotive filter manufacturer, pharmacy ed will see their oil and air products become Nascar’s filter of choice under the terms of the agreement, as well as providing K&N a marketing platform for its products. K&N will also have the rights to use the Nascar brand name in their advertising and packaging.
Jerry Mall, K&N founder, said: “K&N is clearly a force to be reckoned with.”
President of K&N Steve Rogers added: “Some things were just meant to be. I always believed it was just a matter of time before Nascar and K&N reunited, I feel like we have so much in common as family run businesses driven by our passion for motorsports.”
K&N will continue as an official developmental series partner of Nascar, title-sponsoring the K&N Pro Series, and be a contingency sponsor in the Nascar Sprint Cup series, Nationwide Series, Camping World Truck Series, Modified Tour and Whelen All-American Series.